Trade Accelerator Program (TAP)

Trade Accelerator Program Banner

POSTPONED: In order to support preventative measures regarding the spread of COVID-19, we have made the decision to postpone our upcoming TAP cohorts. We will keep you updated as to when these will be rescheduled.

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Prepare your business for the next level.

The Trade Accelerator Program is an innovative 4-session initiative, designed to accelerate the strategic development of your business and to better prepare you for an expansion into international markets.

Grow with the right tools.

We will connect your business with top industry experts, provide you with the necessary coaching needed to build a personalized export strategy, and equip you with the tools and resources to find success as you grow your business.

Explore New Markets

More than 71% of participants are now actively exporting in markets including China, India, Mexico, Japan, Sweden, U.K., Italy, and the United States.

Grow Your Business

Average growth of 33% in export sales on year after participation.

Build Confidence

Nearly 90% of participants declared themselves better prepared to do business internationally upon completing the program.

Program Outline

Day 1 & 2: 2-Day Workshop

Phase 1 - Discover

The program begins with an intensive two-day workshop that familiarizes participants with the available exporting resources, introduces high-level experts in key functions of international trade, stimulates peer-to-peer exchange of ideas & experiences, and provides guidance in recognizing and handling business challenges.

Day 3: Export Plan Day

Phase 2 - Develop

Approximately one week later, participants return for the Export Plan Day where they will receive hands-on support from leading Canadian export advisors. Participants will initiate the key sections of their export plan, detailing strategic objectives, market entry methods, international marketing plan, as well as supply chain and operational resources.

Phase 3 - Build

Over the following three weeks, participants will develop their trade plan. They will have the full support of export advisors to guide and assist them in developing an export plan that is realistic, high quality, and fully integrated with their overall business strategy. All export plans receive a written assessment from our expert team.

Day 4: Mentoring Day

Phase 4 - Accelerate

The final day of the program is focused on mentoring, constructive feedback, solutions, and reinforcing business relationships. After reviewing the export plan, participants will receive individual mentoring sessions from our expert partners where potential solutions and ways forward are explored.


The program fee for TAP is $5000 per company. However, through the generous support of our sponsors, a bursary will be provided to you to lower the cost to $499 plus HST per company.

Please note: Nominated companies who do not attend all four (4) TAP sessions and complete an export plan prior to the One-on-One Mentoring Day will be charged the full program fee.


  • Dedicate two senior representatives to participate in the program.
  • Commit to attend all 4 days in full (2-day workshop, export plan day and one-on-one mentoring day).
  • Complete an export plan prior to the one-on-one mentoring day.
  • Bi-annually share information about your company's exporting activity after completing the program through an online survey link you will receive.



  • Your company generates more than $500K in annual gross revenue.


  • Your company is currently not exporting but has taken exploratory steps abroad; or
  • Your company is already exporting a product or service and wishes to increase its market share; or
  • Your company is motivated to expand to new markets.


  • Your company has a product or service with a defined competitive advantage.


  • Your company has two years of financial records.


  • Your company has a good record of Corporate Social Responsibility.

*Exceptions to the above-mentioned criteria are made for companies in growth industries such as technology and healthcare. Applications are reviewed on a case by case basis. For more information, or to understand if your company qualifies, please contact:

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