Wendy Luther, President & CEO, Halifax Chamber of Commerce

Halifax is fortunate to have a wealth of young talent; the city is full of both local and international graduates with drive and enthusiasm, making an incredible impact on our businesses, community and economy.

Every year, 35,000 students study at Halifax’s post-secondary institutions, including 7,500 international students. More than 7,300 graduate annually with a world of opportunities before them. And Halifax is competing with cities globally that offer attractive career options, an excellent quality of life and cost advantages — all things that are important to young professionals.

Attracting and retaining young talent is the key to reaching Halifax’s economic growth target of 550,000 residents by 2031. Fortunately, according to a study done by Narrative Research on graduate retention, 82 per cent of our post-secondary graduates want to live in Nova Scotia if provided the right opportunities and support.

Imagine how Halifax would look and feel if more of these young people stayed and put down roots. Our talent pool would be broader and deeper, supporting business development and growth. There would be greater demand for goods and services, providing new customers and clients for our businesses. We would continue to see record population and youth retention numbers and increases in GDP growth.

Halifax has the potential to become one of the best cities for young talent to start and grow their careers. Together,
we can make this happen.

Our collective job is to help young talent connect to our business community so they can find meaningful career opportunities. The Halifax Partnership’s Connector program is a simple and highly effective way to achieve this. This intentional networking program matches young talent (Connectees) with established business and community leaders (volunteer Connectors) in their field who help them build their local network.

Connectors are you and me. They’re business owners and operators, managers, civil servants and community leaders. It’s as simple as having a cup of coffee and a chat with a Connectee, and then introducing them to three of your contacts.

The program has been so successful in retaining talent over its 10-year history that it has been replicated in 33 Canadian communities, including regions throughout Nova Scotia (Western REN, Valley REN, Northern Region and Cape Breton).

Through the Halifax Partnership’s new Connector+ app, we are expanding the reach of our face-to-face Connector Program, which currently works with hundreds of graduates a year. Our goal is to connect thousands of post-secondary graduates to business communities and career opportunities throughout Nova Scotia.

If you’re not already a Connector, I encourage you to become one. Sharing your knowledge and network with graduates makes a significant and meaningful impact on their lives and our city and province.

You can download Connector+ from the Google Play or Apple App Store or join the face-to-face program at

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